It's time for Plan B...
How often have we heard that in the past two or three years? Plan B have been offering consultancy and digital services for approaching thirty years and in its time has been involved throughout Scotland in the accommodation, golf, music, activities and destination sectors.
Plan B Digital continues to progress, investing in its proprietary software solutions and bringing on board new talent to support our clients old and new across the hospitality and tourism sectors. Our product portfolio has expanded into cost effective digital solutions for community and destinations and ever more affordable strategies for bed and breakfasts, self catering and independent hoteliers.
Plan B Events - the younger offspring within the company - is looking forward to a different future but continues to push forward growing its own portfolio of music and golf events over the coming years and indeed using our expertise to support clients in their own events marketing strategies.
We understand that the challenges for many of our clients are existential; the solution is NOT doing nothing however and we are working with our clients to map a route forward that is best for each individual business.
Our founding ethos remains, and we remain committed to providing thoughtful and appropriate support for our clients through the ongoing crises and reinforce the logical solutions that we have promoted over the years. The future may be more volatile than it ever has been but that in itself is no reason for not implementing better practices across your own on- and off-line marketing. Our, your, digital presence is going to be front and centre and it is essential that we all start finding creative answers to new questions and not relying on the same answers to old and now very irrelevant questions.
Review | Renew | Recover is our own play on a three word location point. The Plan B team can help your small business, community or group understand how we can work together through this intensely challenging period to ensure that we can all come out of the other side stronger and front facing.
Time for Plan B? Get in touch.
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